Wk5: more info yo ^_^

Marketing highlights for 2009:

Canon India closed at revenues of Rs. 850 crore in 2009, with 27 per cent growth over 2008

• Canon emerged as the No. 1 in scanner category with 49% market share.
• Canon is now a market leader in the laser printer segment as well with 41% market share.
• Canon India further consolidated its market presence in India with a market leadership in DSLR category with 54% share, Photo printer category with 60% share, SLR category and 31% in copier MFD category.
• Canon launched the “Press photographers” photo contest across Delhi, Mumbai, Chennai and Kolkata. Over 300 media photographers participated in the same.
• Canon organized 55 photography workshops training 70,000 people across 55 cities.
• Canon’s Original Ink Centres touched 500 outlets across the country.

General Highlights 2009

• Canon made a pioneering move in the printing industry with the launch of ISO certified standard of printing ‘images per minute’ ‘ipm’. Canon launched 24 new printing and imaging products at the same event and also announced its foray into the surveillance business.
• Canon introduced 23 New ‘Smart’ Cameras & Camcorders with Latest Technology .
• Canon organized a 15 day workshop on photography especially for the young photography enthusiasts during the summer vacations in leading schools of Gurgaon
• Canon launched the ‘I can with Canon’ campaign that rides the theme of empowerment to a Canon customer

Awards and Recognitions in 2009

The list of product awards received in 2009 are as follows:

• Digital Camera – 21
• Digital SLR – 9
• Canon Lenses – 5
• Living Digital recommended- Lide 100
• Best Buy Digit- PIXMA iP 1980